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Advertising & Promotion > Philip Morris Products S.A. Modified Risk Tobacco Product (MRTP) Applications

Philip Morris Products S.A. Modified Risk Tobacco Product (MRTP) Applications

The FDA has filed for scientific review three Modified Risk Tobacco Product (MRTP) applications from Philip Morris Products S.A. (PMP S.A.) for its IQOS system and three types of Heatstick products.

Temporary Compliance Waiver Notice

The linked files may not be fully accessible to readers using assistive technology. We regret any inconvenience that this may cause. In the event you are unable to read these documents or portions thereof, please email AskCTP@fda.hhs.gov or call 1-877-287-1373.

Note: The FDA is required by section 911(e) of the Federal Food Drug & Cosmetic Act, as amended by the Tobacco Control Act, to make MRTP applications available to the public (except for matters in the application that are trade secrets or otherwise confidential commercial information) and to request comments on the information contained in the applications and on the label, labeling, and advertising accompanying the applications.

Source: Advertising & Promotion > Philip Morris Products S.A. Modified Risk Tobacco Product (MRTP) Applications

Smokers Urged to Switch to E-Cigarettes by British Medical Group

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Smokers Urged to Switch to E-Cigarettes by British Medical Group

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189

A man smoking an e-cigarette at a coffee shop in London. The Royal College of Physicians see the devices as a chance for those addicted to tobacco cigarettes to quit.
DAN KITWOOD / GETTY IMAGES
By SABRINA TAVERNISE
APRIL 27, 2016
Taking a stance sharply at odds with most American public health officials, a major British medical organization urged smokers to switch to electronic cigarettes, saying they are the best hope in generations for people addicted to tobacco cigarettes to quit.

The recommendation, laid out in a report published Thursday by the Royal College of Physicians, summarizes the growing body of science on e-cigarettes and finds that their benefits far outweigh the potential harms. It concludes resoundingly that, at least so far, the devices are helping people more than harming them, and that the worries about them — including that using them will lead young people to eventually start smoking traditional cigarettes — have not come to pass.

“This is the first genuinely new way of helping people stop smoking that has come along in decades,” said John Britton, director of the U.K. Center for Tobacco and Alcohol Studies at the University of Nottingham, who led the committee that produced the report. E-cigarettes, he said, “have the potential to help half or more of all smokers get off cigarettes. That’s a huge health benefit, bigger than just about any medical intervention.”

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